Welcome to Michael's Article Collection

Seek Engines: What If 'Seek' Had Bumped Out 'Search'?

In the early days of the World Wide Web, when things were just getting started many geek speak terms were jockeying for position to be the standards for years to come. I used to drive by a California-based company every day that had named itself YKK and think, "What a pity." Then I think what if the World Wide Web had lost out to the World Wide Subway System (WWSS) or some other less nobl. . .

What can make You a Fantastic Internet Marketeer?

You've probably know many answers to this question: a good marketeer palces links, bad one - don't, good one makes surveys, bad one - don't, etc. All of these answers are right, but there is one key difference. I'm gonna share it with you. In a moment. But let's start with a story first. Do you remember that story about Henry Ford creating a 6-cylinder engine? If not - do a search - it's a grea. . .

Linking is Queen

If content is king, then linking is the queen that shares his throne. We have all heard about adding content to your site to give the search engines fodder to consume. But the secret to luring the search engines is the links to your site. Today's search engines look very carefully and critically at who is linking to you, and what it is that they are saying about you. A link from a leader in you. . .

Is there such a thing as LAZY way to TRAFFIC?

Nowadays there are just too many people trying to give you something of a less (or no) value at a very high price. Why do you buy it? Why do they do it? Will they succeed? And they question is not about information products. You see, there is a difference between price and value. You don't buy a price, you buy a value. And if a value of a e-book or a book is ten times higher than it's price - y. . .

How To Profit From 2 Tier Affiliate Programs And Build A ...

Before I get into depth with this article I first want you to have a good understanding of what a '2 Tier' affiliate program is and there advantages. Then from there I'll go on to explain how you can start recruiting Sub-Affiliate's by simply locating the Super-Affiliate's within your Niche market. First... lets define what a '2 Tier' affiliate program is. A '2 Tier' affiliate program is sim. . .

Is An Online Business For You?

Do you recognize yourself in this?It’s Monday, you get up early in the morning. Still half asleep you prepare yourself to go to yet another day of work. You quickly get dressed and have a burned piece of toast and a cup of coffee for breakfast. Grumpy you get in your car and soon find yourself in the middle of the morning’s traffic jam. When you arrive at work you start the rat race, the clock . . .

How To Pick A Business Opportunity

Browsing the internet there are literally thousands of affiliate marketing resources and a person often gets overwhelmed by the sheer choice of programs, products and services they offer. When looking for a business opportunity you should look for 6 primary qualities: 1. Integrity - Does the company have a reliable track record/history? 2. Value - Is the company providing a valuable service/pro. . .

Link Building: To Link or Not to Link, That is the Question

Lately, there have been a lot of heated discussions regarding link building. Is it ethical to create a link building campaign? Does Google or any other search engine penalize for “link farms” (a bunch of non-related links created for the SOLE purpose of increasing search engine ratings)? Is the “link building era” over?Link FarmsMany webmasters claim that Google penalizes websites for link farm. . .

SEO Your PDF’s - Does This Work?

Why optimize? First, why would anyone want to search engine optimize their PDF files? Well, if you had an eBook, brochure, product description or technical document in PDF format, you may wish to optimize these to pick up some extra search engine traffic. Can the search engines read PDF files? Yes, most of the major search engines now can read the basic contents of PDF files, though getting th. . .

What Is Waiting for Us? :: Tomorrow's SEO Industry

Today, SEO is swiftly approaching saturation point. More and more webmasters realise the necessity of learning SEO basics, and as they do so, SEO professionals are facing difficulties finding new clients. With all the niche sites optimised, it will be harder to compete for good key phrases. Link building opportunities will be easily found and utilised by everyone, keyword density will reach its. . .

Linking for Fun and Profit

Well actually, linking isn't fun at all. In fact, it's quite tedious. Seeking, responding to requests and adding links takes time and effort. But, if you're not actively building links the RIGHT way you are going to be left behind. In other words, your site will be "Lost in Cyberspace". The plain fact is Google, and to a lesser extent, other important search engines, reward sites with links fro. . .

Do You Build Or Buy? (Tips On Leadgeneration)

Every marketer needs leads, they are the lifeblood of your online business. However not every marketer knows how to effectively "work" their leads. Your mailinglist can be a goldmine if you know how to do that! Here are a couple of tips that will help you build, manage and "work" your list to its fullest potential. Building your list: Nowadays you can buy leads by the thousands if not millions . . .

How To Effectively Use Offline Advertising To Build Your ...

First of all let me say that having spent the past 20 years working closely with small businesses I know exactly what works when it comes to offline advertising. What I have found today is that that online businesses have a built in advantage when it comes to promoting their business offline. You already have a website and autoresponder in place to lead your prospect to. When you combine that f. . .

Power Packed Linking Strategies - Part Three

This is the third in a series of three articles showing you how to find a suitable linking strategy for your website and put it to work for you.Link strategy number four. The Reciprocal Link The classic reciprocal link should be the staple diet of your linking campaign. By linking to other sites of similar interest to your visitor you provide a service and in return you get a link back to your . . .

Power Packed Linking Strategies - Part Two

The keyword marketing guide to a linking strategy that packs real punching power.This is the second in a series of three articles showing you how to find a suitable linking strategy for your website and put it to work for you.Link strategy number one: The Front Page Link Swap. The most important page on your site is naturally the home page and as this is the page that is most often pointed to b. . .

Google Page Rank Is Dead - Part II

In part I - Google Page Rank Is Dead - Or Ist It?http://web-marketing.smartads.info/2004/august-11.htmlI discussed how Google's Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it credit and could possibly discredit or credit your website accordingly to it's rank."Let's really go in depth to take our 1st steps towards leaving Google's p. . .

10 Benefits Of Submitting Your Articles To Ezines

1. You'll brand your web site, business and yourself by submitting articles to ezines. You could include your name, business name, your credentials, web site address and e-mail address in your resource box. To find publisher you can submit your articles to, you can simply visit Google and enter a keyword phase that describes your target market (e.g. business owner) plus the work newsletter or e. . .

How To Find Good Keywords

Good keywords are frequently searched for (high demand) but not being targeted by many other websites (low competition). There are a number of tools out there that can help you find them.WordtrackerThe best tool out there, Wordtracker is one of the most essential SEO tools. To use Wordtracker: Go to the Wordtracker website (http://www.wordtracker.com)and pay $7 for 24 hours’ access Enter a key. . .

What is The Google Sandbox Effect?

In the age of fair competition you may find it hard to believe that a search engine may hinder the appearance of a new website. This is what is currently believed to be happening on more web servers today. Some programmers have viewed Google as uncomfortable to rank newer websites until they have proven their viability to exist for more than a period of “x” months. Thus the term “Sandbox Effect. . .

Power Packed Linking Strategies - Part One

This is the first in a series of three articles showing you how to find a suitable linking strategy for your website and put it to work for you. If you’ve been sitting and wondering why the traffic to your website is trickling in to your website ever so slowly then this article is intended to help you add some much needed oomph to your marketing campaign by using a linking strategy.You may have. . .

Viral Marketing Technique Creates a "Chain Reaction" with...

Suddenly your site's traffic multiplies. You get "Money Waiting" emails from your Payment Processor; more sales than you can handle. Your downline increases radically - potential entrepreneurs join your sales force. Your leads-list inflates spectacularly. Your jaw drops as you witness the evolution right before your eyes... You rub your eyes as you are hooked on your screen watching tho. . .

Attack Of The Killer Google Zombies!

I was walking along the beach front this week with the warm sunshine in my face. You would think I'd be happy right? Wrong! I was absolutely raging mad!Why? Because I can't stop thinking about people the world over who are turning into Killer Google Zombies!Don't forward this email onto people of a nervous disposition because I really can't restrain myself any longer.Picture the scene if yo. . .

Want to Raise Your Rankings in the Search Engines? Think ...

There are just about as many strategies for raising your search engine rankings as there are search engines. Most methods are trendy and come and go.There are, however, two surefire ways to raise your rankings in the search engines that the search engines actually like, and it will keep you from being banned.If you are looking for ways to improve your search engine rankings, as well as automate. . .

Taking E-mail marketing to the next level

Many types of Internet advertising don't work as well as they once did. People have gotten used to banners and don't click on them. Some ezines have failed to keep their readers' interest and ads sometimes get less response. Search engines are overflowing with submissions. Getting your site listed high is almost impossible. More and more businesses and organizations are now turning to email ma. . .

Marketing Automation For Small Businesses And Web Entrepr...

Many Internet marketers wonder how they spend less time marketing their website so they can focus on delighting their clients and developing better marketing strategies to improve sales. They often ask: How can I be efficient as possible so that I don't waste time and money? How can I spend less time on activities so that I don't like (e.g. marketing and sales) and more time on activities I l. . .

How To Top The Medal Tables With Your Website

You can achieve success with your website of Olympic proportions - here's some help to get you started..The Olympic motto is "Citius, Altius, Fortius" meaning "Swifter, Higher, Stronger" so let's talk about how you can improve your website in each of these ways..Making Your Website SwifterThe swifter your website is - the quicker it will appear on a visitor's screen and the less likely that you. . .

Hunting For Online Directories - The In depth Strategy

Directory marketing can help boost your companies performance a great deal. Not only will you get qualified leads for your business, your web site will also increase it's traffic ranking a tremendous amount.Here are a couple basic advantages to online directories, Substantial staying power Repetitive marketing Your listing grows with the entire site No updating unless necessary Not necessary to. . .

See No Google, Hear No Google, Speak No Google

I woke up last night in a cold sweat. Seriously - I'm not joking! It was three in the morning and I'd just had a nightmare that is enough to scare any website owner. Google didn't exist.That's right - I dreamt of a World Wide Web without the Googlopoly. And let me tell you - it was a scary place.Well the thing is - at first I thought it was frightening - but as the nightmare went on it start. . .

10 Sure-Fire Viral Marketing Strategies To Increase Traff...

"Viral Marketing" is giving something away for free and allowing people to pass it on to others. The main purpose of viral marketing is to spread your message to as many people as possible without having to spend any money for advertising. In order to start an effective viral marketing campaign, you need to provide people with a reason for passing your information around. For example, jokes. . .

Blogs: Why, Where and How

So you have heard about the blogs or you are sure you are now going through one of the blog. You might have seen blogs in the search results and would not have noticed it. Yes blogs are now making news but still a large number of people consider them as online diaries or a political mouthpiece. What about the business blogs that is lately surfacing on the web sphere? Top companies like GM's Fas. . .

Website Promotion: Alternatives to Article Banks

Writing and submitting articles to article banks is a well-known method for promoting one’s website. Usually there is an author’s box at the bottom of the article and a link back to the website. This link is valuable in two ways. First, it provides direct traffic from those reading the article to the website. Second, the link counts as a vote to the website when a search engine robot crawls the. . .

How To Turn visitors Into Posters

So your having a hard time turning your visitors into posters And have no idea how to get your forum going? Well, if your someone with that problem and want things to change, look no further. In this article I will teach you different ways to encourage visitors to join your forum.1) Help New Members feel Comfortable Things such as the terms of service or the rules should be easy to find and not. . .

Forget link exchanges, exchange value

Getting traffic is a problem for all but the most successful websites. No matter how brilliant your graphics, how good your products, how persuasive your text or how enticing your offers you just won't sell anything to people who never see them.The most effective way to get targeted traffic is to get high rankings with the search engines, especially the 'big guys' Google, Yahoo and MSN. Every. . .

Web Site Promotion: 10 Eye-opening Secrets To Sky-rocket ...

If you’re having problems generating a lot of sales at your website, it may be because you’re not aware of these 10 eye-popping powerful web site promotion strategies that Internet promotion experts are using to sky-rocket their sales: 1. Swap endorsement advertisements with other web sites. Endorsement ads usually pull more sales and traffic than regular advertisements. 2. Outsource part of yo. . .

Internet Marketing: 10 Ingenious Secret Strategies To Exp...

Internet marketing on the internet is getting harder and harder daily. It is becoming like a rocket science. You make so much efforts only to generate little or no sales. Well, my friend, allow me to reveal to you a few ingenious strategies that have helped me pump my sales: 1. Think of ways to get your site or business on the the news. You could sponsor a fundraiser, break a world record, hold. . .

Google's AdSense Soon To Have New Rival?

A large part of Google's multi-billion dollar annual turnover comes from its nifty AdSense advertising program. The software enables website owners to drop in a piece of code to their pages that then serves advertisements provided by Google.How Does Google AdSense Work?It all works dynamically and the adverts that are displayed based on the content of the page. So if a website owner places th. . .

Web Site Marketing: 10 Volcanic Ways To Erupt Your Websit...

Do you want to pump up sales at your website? If you answer, yes, today is your lucky day. Below are 10 web site marketing, volcanic secrets to erupt your sales starting now… 1. Save time and money using ad submitters. You will reach a larger part of your target audience far more quickly than by manually submitting your ad. 2. Create a good first impression. You will not be able to sell very ma. . .

The 3 Essential Components of a Search Engine Optimizatio...

Everyday, the Search Engines average 300 MILLION searches. In a recent Forrester Research report 81% of consumers on the Internet find products and services by using the Search Engines. Search Engine Optimization allows you to achieve top search engine placement and a tap into a new source of qualified visitors who are actively searching for products and services on the Internet.Unfortunately, . . .

Link Popularity: Improve your Search Engine Rankings

What is link popularity? Link Popularity is simply the total number of pages that link to your website. Most search engines, including Google, consider that when one page links to another page, it is effectively casting a vote of confidence for the other page. Therefore, the likelihood of you being the best source of information for their searchers is directly linked to the number of votes you . . .

Search Engine Metrics… Organic Search vs. Paid Placement

Let me preface this report by citing advertisers in 2004 have spent 4 Billion dollars on search engine marketing according to (SEMPO) the Search Engine Marketing Professional Organization.Website marketers cited Search engine positioning was the top method to drive traffic to their sites (66%), followed by email marketing (54%). Source: Direct Marketing Association. Accordingly, the most cost e. . .

Business: Deliver Safe Information

Businesses that are not using feeds today, as part of their marketing and advertising plans, will soon do so, or should thinking of implementing them soon. Although this is a fairly new communications tool it is growing rapidly. The reason is that the information gatherer, consumers, etc., are or will be using readers to view information. The main reason is that information can be viewed with N. . .

Produce Huge Results for your Business using Joint Ventures

One of the best ways to make money, at the least, if not at no cost, are joint ventures. What I'm talking about is joint venturing With Others In Your Field! I know, you're asking, what does this mean for me? Well, to give you the best answer I can, I'm going to give you an example that will make the whole topic become crystal clear. First, there's the skill of getting outside professionals who. . .

How to Identify Bad Link Exchange Transactions

1. Quality of contentI try to make sure that my links come from pages with original content that are not sourced from an affiliate program or duplicated hundreds of times on the Internet. I want links from websites that someone seemingly to have taken time and effort to put together. In addition, it is steer clear of ecommerce sites that is only recently launched and heavily SEOed. 2. The links. . .

Plan Your Way to Pay-Per-Click Campaign Success!

Have you heard the saying, "planning is everything?" Perhaps there is some truth in that saying so let’s discover how to successfully plan your pay-per-click campaign.Let’s keep this simple and create a list of required tasks to successfully plan your pay-per-click campaign. These are: Determine your product’s Unique Selling Proposition. Define your pay-per-click campaign’s goals and objectiv. . .

Defining a Niche Market

How to Define a Niche Market?The internet is so versatile that there is a website forpractically every wish and need you can think of. Theinternet can be best described as a collection of small,diverse niches. Unlike conventional print or television adsthat target mass audiences, online marketing concentrates onspecific niches and is therefore more effective inattracting potential customers. Se. . .

Business Blogs And Their Benefits

Blog is a medium for self-expression on web. Blogs are in the form of few paragraph entries. Blogs are created by both individual and companies which are in the form of personal and commercial blogs. It provides an option to make the articles interactive in the form of comments. Wiki is another type of blog, which is similar to web page with contribution from more then one people.Business blog . . .

2 Powerful Ways To Capitalize on Your Search Engine Traffic

Many marketers know that search engine marketing is among one of the best methods to get visitors to their websites. It's a profitable way to reach new subscribers and new customers. But getting search engine traffic is only one of the first steps to the doorway of incoming success. While getting top search engine rankings will open the floodgates of targeted traffic, all this traffic is useles. . .

Using PPC To Maximize Your Search Engine Positioning ROI

The quest for higher search engine positioning on the natural search engines is generally the quest to increase revenue from a product or service. It is not the rankings themselves that hold any special value; it is the visitors that they bring and the resulting increase in business. It is for this reason that the PPC engines and namely the secondary ones are a great tool in developing a campai. . .

4 Effective Ways To Use Autoresponders To Increase Your S...

An autoresponder is a very powerful tool for any online business. Basically, an autoresponder is used to ease your tasks. Automation is critical when running an online business. Hence you won't need to do the tiring and boring manual tasks if you automate your business. An autoresponder simply sends backs a precomposed message to the recipient who requested information from it by sending an ema. . .

What a Billionaire Balloonist Taught Me About Internet Ma...

Yes, believe it or not, after 10 years' of mastering Internet marketing I can now safely say that being successful at it comes down to just one thing..Billionaire Richard Branson, the entrepreneur behind the Virgin brand, is one of the world's most successful and adventurous businessmen. Not being satisfied to run several highly profitable businesses Branson also engages in occasional feats of. . .