Welcome to Michael's Article Collection

The Small Screen SEO!

First of all, What is SEO? SEO stands for Search Engine Optimization and is the art of making your pages efficient for search engine robots in order to get your site listed in the top of their results, preferably on the first page and within the top 10. We can easily achieve this if we know how the search engine is reading our sites, so we can further tweak our pages and make it to the top.The. . .

Blogging Will Take Over The World

In recent years, it's been pretty obvious that "blogging" (Web + Log = Blog)has simply taken over the internet.Early blogs were first used by creative (bored?) indivuals, and larger news companies. http://info.cern.ch/ was one of the earliest blogs, followed by NCSA's "Whats New" and also NetScapes "Whats New" blog. After this point the blogging scene exploded.What exactly is blogging? Many con. . .

PPC Advertising – The First Step In A SEO Marketing Campaign

Often, sites view seo and PPC marketing as exclusive marketing techniques. Each marketing method has its advocates. In reality, both have a place in the Internet marketing process. If you intend to pursue a major seo effort, a PPC campaign is a critical early step. PPC For TestingLet’s say you have a site offering a service or product in the travel market. You’ve put together a healthy budget a. . .

Google Is Taking Descriptions From Alexa!

In a recent study looking at the "descriptions" of website search engine listings, we have noticed that your main SERP listing is being manipulated by Alexa.com.If you take your top key word search engine placement within Google and look at your website's description, you will notice something similar with other websites, the descriptions match those taken from Alexa.com!!!Take a peek for yours. . .

Effective Marketing Using Articles

Use Articles As Part of An Effective Marketing Plan There is no better way to advertise and promote information than to use articles. Many businesses are now marketing their products and services via the internet which is a great way to communicate information to people all around the world. In the absence of articles there are plenty of websites that would fail to have any purpose. All of t. . .

The Basics Of Pay Per Click Search Engine Advertising

Not long ago, Forbes magazine has reported that pay per click ad sales are expected to increase to at least $8 billion by 2008. There are three fundamental elements that form the basis of a successful pay per click ad program and they are constant monitoring, response analysis, and refinement. Pay per click search engines offer a way to buy your way to the top of search results for any term you. . .

5 Easy Ways To Get Traffic To Your Site!

If you're not getting traffic to your site, then you're not going to make money online. The internet is about traffic, so getting traffic should be high on your list of priorities. There are many ways to get traffic. One of the fastest ways to drive traffic to a site is pay per click advertising like Overture. Using pay per clicks however costs some amount of money. Today I want to share with y. . .

Good News for SEO Consultants: Searchers Use Two Words

I just read a small article by David Utter at Search Newz that intrigued me. Mr. Utter posted data from www.onestat.com that reveals some very helpful information about your typical internet searcher. In other words we have been given some insight into the mind of how our customers search.One of the biggest obstacles in Search Engine Optimization is convincing the client to target keywords and . . .

How to Develop a Successful ROI for Your Website

Are You Really Measuring for Return on Investment (ROI) with Search Engine Optimization?Puzzling studies and reports suggest that businesses are missing out when it comes to ROI, including a whole host of metrics that should confirm or shape search engine marketing strategies. You can’t accomplish much if you’re not even implementing SEO the right way. We’ve seen web site after web site that in. . .

Your Website on My Forehead

People are so focused on promoting their websites on the web nowadays that many are overlooking the original marketing medium—the offline world! Many tried and true methods of advertising exist for brick and mortar businesses that could just as easily be applied to online businesses. These methods have been developed over hundreds if not thousands of years—what cavemen used to sell I have no id. . .

The Art of Website Optimization

They say "diamonds are a girl's best friend". Just like a flawless diamond in the making, a website demands significant attention to detail in order to stand up and deliver and captivate its target audience. Ever wondered what components clearly define a website as "professionally" done? It should have a polished look! You don't need to spend thousands of dollars on web design, simply make sure. . .

If You Build It, They Will Come...

...No they won't. On the web, building a web site is not enough. If there are no links to the site anywhere, no-one is going to visit it. The site won't even be listed in any of the search engines without some incoming links. To get traffic, you will need to do some promotion.Web DirectoriesThe basic part of any promotion campaign, web directories, whist they may not generate much in the way of. . .

Offline Ways To Promote Your Business

If you are trying to promote your business now, you can move in one of two directions: You can take the conventional route to promotion and mount an elaborate media campaign, spending a considerable amount of money. You can let your creative juices flow and mount a low-cost promotion effort, using a potpourri of attention-getting strategies to bring your message to the buying public. Now, to . . .

Competing with the Big Names

If you have ever been in an industry with long established, big name companies then you know it is hard to beat them in the search engine rankings. So you go to their pages to see how they are ranking so high, but they are not using the techniques you were told to use. Furthermore, they only have the word you searched for displayed once in their body text, not in their title tag, heading or met. . .

What is Local Search Engine Optimization and Who Are Your...

Your business website is finally up and now comes the task of getting found on the incredibly huge Internet neighborhood.Where to begin? Well, the first thing most people do is head for a major search engine like Google, or Yahoo. And while that is a good idea, there is much to learn before laying out those precious dollars on ads and clicks. Most of us become totally confused on the breadth of. . .

Shooting A Flying Pigeon In A Dark Room

Are you trying to shoot a flying pigeon in a dark room, when it comes to advertising? It would be a lot easier to do if you were using a bright spotlight.Using a bright spotlight would mean:--Targeted Ads.Who would you think would be more likely to buy your product..your target market or just anybody? Ex-You are selling a romance book. Who would you think would be more likely to buy your romant. . .

Local Search Optimization: Think Globally, Act Locally

Many small businesses need to have an online presence and sell their products or services locally. For instance, doctors, dentists, real estate agents and restaurants can all benefit from online marketing but only on a local scale, not globally. In order to tap into the local market, however, it may be necessary to make some global changes to your website.In order to target a website to a local. . .

New Website for Buying and Selling Almost Anything!

April 2005: Letter from the ChairmanI’d like to welcome you to the world of Wamee™. The concept of Wamee was first instigated some two years ago, when I was considering forming a company which would be of use to the public at large, and on the leading edge of innovation. The challenge was to create a website that would appeal to people, both from an aesthetic, and user friendly aspect, and whic. . .

7 Ways to Increase Web Site Visitors and Boost Sales

Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of web site visitors that read your ad? Have you poured money into driving traffic to your web site, only to have no one buying your product? Maybe you have seen the ads, “Get 10,000 visitors to your site, for only $20” . Wow, you think, that’s a great bargain, I’ll go for it. The resu. . .

How to Quickly Gain Traffic to Your New Web Site

The problem with a new site is that it often takes a long time before it is indexed by the search engines. This means you are missing out on getting traffic and making sales. Google places new sites in the "sandbox" which means they are on "hold" for a period of time before they rank. Here are some ways to generate immediate traffic to your web site: 1. Start a PPC (pay per click) campaign – yo. . .

PDF Optimization: Death to SEO?

On April 18th 2005, Adobe announced that it was going to acquire Macromedia.Besides delivering a critical blow to competitive balance of two highly recognized and respected companies, it has inadvertently created a new form of optimization.That's right. PDF optimization.The main technology that Adobe wanted from Macromedia was Flash. Now that they have it, they will be able to incorporate all t. . .

AdWords Analyzer Review - Pros and Cons

Adwords Analyzer (http://tinyurl.com/a3o3o) is a remarkable keywords research tool that can save you a bunch of time and help compete in the pay-per-click market. If you advertise with Google Adwords, you probably know that when there are less than 8 ads for a particular search term, you can be on the front page of Google bidding the minimum 5 cents for that phrase. So, instead of using Overtur. . .

The Sandbox Effect

What once many people thought they had a penalty, is now being called the Sandbox Effect and is causing new web sites not to rank very well in the search results of Google, not even for the least competitive phrases. Meaning that a filter is being placed on new web sites and cannot rank very high for most words or phrases for a certain amount of time.This does not mean it's punishment for anyth. . .

How to write Killer Classified Ad Copy

I'll never forget what my accountant said five years ago when he saw the ad I wrote for my services: "How many scotches did you drink before you wrote this?" He was kidding about the scotch. But he just couldn't believe anyone in their right mind would write such a bold and outrageous ad for their own writing, consulting and speaking services, as I had. Well, I spent $300 on that ad -- $200 to . . .

SEO #5: Analyzing the Top Ranked Website on Google

Yesterday you should have read the forth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #5 and study analyzing the Top Ranked Website on Google. Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let’s start!Anal. . .

SEO #4: Off-page Optimization

Yesterday you should have read the third course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #4 and study off-page Optimization. Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let’s start!Off-page OptimizationUnfo. . .

SEO #6: How TO GET banned by Google!

Yesterday you should have read the fifth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #6 and study how to get banned by google! Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let’s start!How TO GET banned b. . .

SEO #6: Analyzing the Top Ranked Website on Google

Yesterday you should have read the fifth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #6 and study how to get banned by google! Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let’s start!Analyzing the Top R. . .

SEO #1: Choosing THE keywords to optimize for

Please read this report entirely, I know it is a lot but EVERY word is essential to ranking well in search engines.Before you start reading I want YOU to erase EVERYTHING you have learned about search engine optimization. I want YOU to erase everything BAD as well as GOOD, because with this report you will learn everything from scratch. Also before you begin, if you're NOT 100% serious about ge. . .

Is Your Website Innovative? Increase Your Business Over N...

While studying online for IT investment opportunities, I found that one main factor was constant. All of the biggest money makers have eye-catching, simple, innovative, and the cleanest websites online!Having a corporate style website may greatly increase your business!Looking professional online is extremely important, especially if you want to attract big money to your door. There are literal. . .

SEO #3: Getting Listed In Google in Under 24-Hours!

Yesterday you should have read the second course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #3 and reveal how to Get Listed In Google in Under 24-Hours! Today is a short course but it's one that you must have been waiting for. This information sells for $100+ elsewhere but its just info a. . .

SEO #2: On-page optimization

Yesterday you should have read the first course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #2 and study on-page optimization. Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let’s start!On-page optimization1) Now. . .

Develop a Solid Website Presence

Starting an internet business can be confusing. The internet is the new world of business and research. It’s significantly different then launching a conventional business. Conventional business practices rely on location. If we opened a bookstore on Broadway, New York City, thousands, or millions, would pass the store daily. In contrast, if we opened a bookstore on main street, Williamstown NJ. . .

Website Optimization Tool for Beginners has No Knowledge ...

Offpage optimization and onpage optimization is the two types to improve your search engine ranking position.Offpage website optimization need you get more links. The links that with top pagerank and related to your website is better. For more off page optimization articles please access http://www.1-web-site-search-engine-optimization.com Onpage website optimization need you optimize all impor. . .

Much Ado About PageRank

There are those in our industry who will tell you that PageRank is dead. I’ve been reading a lot lately about how we are supposed to ignore the green bar in our browser but you know what? I disagree and I’m going to tell you why. For those who don’t know, PageRank is Google’s way of determining a website’s worth based on the number of incoming links it has. In other words, Google counts the . . .

Buy Traffic – Successfully Buy from Traffic Brokers.

Buy traffic - There is one fast way to deliver traffic by the thousands to your website within 24 hours. Buy traffic from traffic brokers. Most traffic brokers show your website as a full page pop-under without the internet explorer bar on selected type of geo targeting and category. Today the standard website traffic categories are –Untargeted – Untargeted traffic is usually a source of the fa. . .

Search Engine Keywords Selection

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination - your website - you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords. Think of the right keywords as the Open Sesame! of the Internet. Find the exactly right words . . .

7 ways to Promote Your Website Locally

Now that you’ve built your new website you can sit back and let it do all the work, right? Well no. Unlike in “Field of Dreams” if you build it, they won’t necessarily come, at least not until you ask them to! That’s where web site promotion comes in. Web site promotion provides that vital link between that great site you’ve built (or had built) and everyone that you want to come see it! Often . . .

Paid URL Inclusion

There are many ways to promote your website and one of the most efficient ways is to use search engines. Search engines are the first stop for most people trying to find information, services, and products online. Because of this, it is essential that your website appears quickly in search results. The Internet contains numerous search engines, some of which offer what is known as "paid inclusi. . .

How To Monitor Your Search Engine Positions

Since search engines are the first stop for people on the Internet looking for goods or services, the position your website appears in search results is an important factor. If your URL shows up far down the results list, the chances of the consumer never finding you increase incrementally. Once you achieve a high search engine position, it is essential that you make sure you maintain the high . . .

What’s the MOST effective SEO Tactic for 2006?

Today, I’m going to try something different. I’m going to go out on a limb here and make a blind assumption about you."You think that the Q-square formula (quality + quantity) of getting inbound links (reciprocal or one-way) is the best way to increase your search engine rankings."Just about right, eh? And unless you are a complete newbie to search engine optimization, this is exactly what SEO . . .

How to Turn Your Articles Into a Viral Traffic Stampede

By writing articles you can send targeted traffic to your website at any time without paying a single cent. Articles are one of the best online marketing investments you can make because you write them once and they send you instant visitors each and every day. The more articles you have circulating the internet, the more targeted traffic they will send to your site. Now, you may be thinking th. . .

Good Landing Page Design Tips

What is a landing page It's the page your website visitor arrived at after clicking a link. The link could be on any page on your website or pay per click advertising or banner ads or keyword search. The goal of landing page is to cause your visitors to take definite action. You don't want your visitors to leave until you get them to do what you want them to do. To click on the buy button, to s. . .

How to Write Web Page Titles to Enhance Your Site Exposure

A carefully-written title for your web page can enhance your site exposure and attract more visitors. Here's how to write an effective web page title. What is a web page title? In your web page HTML code, the page title (also called the title element or just the title) is the text that is enclosed by the opening and closing TITLE tags. The title should be placed between the HEAD tags, ideal. . .

Search Engine Scoring System

This article covers TITLE TAGS, MAIN BODY CONTENT, and META TAGS (which is what you see below).Well-designed sites make the sales! Take some time to seriously evaluate your website and follow the steps in this article, that will help you for achieving high ranking in all the important search engines to you more visitors. If you can implement the methods decribed in this article, you should have. . .

Driving your website through Google Sandbox

What is Google Sandbox?Google Sandbox is applied on new websites, it determines the timing of site inclusion as well as ranking in Google search engine results (SERPS).This process could take up to 6-8 months, which could be against your plans causing frustration to webmasters.The question is what is to be done during the time in which websites are in Google Sandbox?Do not waste time on checkin. . .

Broaden Bonuses for Better Business

Providing bonuses has emerged as an important part of the web marketer's arsenal for a fundamental reason: they get results. Since there are numerous ways to incorporate bonuses into your promotion strategy, confining yourself to one or two could be damaging your bottom line. Consider these dozen ways (plus two extras at no cost!) to use bonuses for more productive marketing: 1. To increase web. . .

Increasing Link Popularity

Search engines are the gateway to the Internet; they are the first tool that potential customers use to find the products and services they need. This is why link popularity is so imperative. If the customers do not find your website, you have no possibilities of making any sales.You're probably wondering what the blazes is popular about a link! Well, in a word - plenty! Link popularity refers . . .

Five Reasons Why Good Content Is The Heart Of Every Site

Most probably, you have been using the Internet for many years now. Tell me, why do you visit the sites you frequent?Certainly, the answers would be varied. Some of you would say that it’s because of the constantly updated news that those websites provide. Others would say that it’s because of the freebies that they give away. A few would say that it’s because of the high quality of service. . .

Why Your #1 Ranking Isn’t Bringing You New Traffic

You’ve watched your web site grow, gain a higher PR, and more incoming links. Your ranking has steadily increased for keywords that relate to the product or service your site is selling, until finally you reach number one. You’re ecstatic! But a few days go by and traffic hasn’t increased. There are no more queries for your product or service and most importantly, no increased revenue, no retur. . .