Welcome to Michael's Article Collection

Generating Traffic – The Text Link Prevails

The Internet is growing at an exponential rate, resulting from greater masses attempting to earn an income from the Computer Revolution. It doesn’t take long for a developer to realize the magnitude of increasing competition, when attempting to obtain more visitors. How much competition exists? The fact is, when this article was written, “Whois,” reported 65,443,044 active Domains existed. Addi. . .

What is a Link?

A link is either text or picture (graphic's) that when a visitor clicks on it, they are taken somewhere else. This somewhere else is either another page of your site or to another site. These links can also be in your navigation. A link such as these are out going links. You may also have other website on the internet that have a link to your site or one of your site pages. These are called in-. . .

Joint Ventures and WHY They Are A Great Way To Jump-Start...

I have two quick and important questions to ask you before we continue that will only take a few seconds to answer.First, do you have a online business that you just finished setting up that has an affiliate program and are looking for ways to give it a Jump-Start with NO advertising budget?My next question is... would you like to get your Product or Service infront of thousands of targeted cus. . .

A Nurtured Weblog and The Back Door Effect

Last week, I found myself involved in a very familiar conversation. The owner of an online music download company wanted to know more about "those weblog things" and if he should try to incorporate one into his web site. Like many in his position, when he first heard the term blog, he chalked it up to a passing fad or something his thirteen-year-old daughter might be interested in. But, soon ev. . .

How To Choose Right Keywords To Market Your Website

Anyone who knows anything about how search engines work will tell you that you need to choose the perfect keywords in order to improve your search engine ranking. Yet, if you are relatively new to the website creation scene, you may have very little knowledge about what keywords are, what they do and how they enhance search engine optimization (SEO). Nevertheless, understanding what keywords ar. . .

Google Sitemaps' Hidden Secrets - Powerful SEO Tools Reve...

Google has had a feature out for some time which allows webmasters to create a sitemap file to help Google’s crawlers find and index content. It sounds like a great idea. After all, it is much easier to feed the crawler the content then hope it finds it on it’s own. But is a Google sitemap worthwhile? Is it even necessary? Well, once you realize the incredibly powerful statistics available t. . .

Google Pagerank Update - First In 2006

With much enthusiasm and equally much concern, there are clear signs that a new Google PageRank update is happening right now as we speak.Most of you, web site owners, publishers and SEO consultants, are probably dreading these updates just as much as I do: after a period of working hard into acquiring new valuable links, the inevitable question is "Will I be rewarded? And if so, just how much?. . .

Maintaining Ethical Standards In SEO

In all kinds of businesses, credibility is important. This is one of the primary principles that are being established by the companies. It must be prioritized above all other things because if not, they will surely loose their customers. In every country, there is always a provision that sets ethical standards when it deals about business.Even on the SEO or the search engine optimization compa. . .

Good RSS Policies For Your Site

As RSS feeds become more popular, everybody has the opportunity of providing dynamic, quality content on their sites. Almost any topic can be presented through an RSS feed. However, there are some considerations to keep in mind in order to optimize your feeds.Due to the fact that the feeds are automated, you do not have control over the content itself, but over how you present it and the topics. . .

One Way Links are Given and Accepted with Love and are Fo...

Unlike Reciprocal Links, One-Way Links also known as Inbound Links are obtained by you or in fact given to you with Love and for ever. Yes,they have come to stay. One-Way Link is a link pointing to your website from another site. You do not have to link back to that website. In other words you need not reciprocate. One-Way Links play a vital role in increasing your Link Popularity.Link Populari. . .

Contracting out SEO Article Writing

In a recent thread at webmasterworld, when asked if members had 10 people to assist promoting their website, what would they do. This interesting question produced the surprising answer by one member that they would have 9 people writing articles and one person linking. Articles are a great way to get theme related one-way links, linkable content and can be contracted for around $10 per 400 -. . .

Guidelines to Submit your site in Various Directories

In the world of website promotion directory submission is very very important due to following reasons.[1] they will provide you strong back links[2] improve your popularity [3] generally they are permanent linking.so you will not see your URL dancing in SERPsThere are some common rules for directory submission.follow these rules before you submit your site.other wise your site may be rejected . . .

One Way Linking Campaign

This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines . Some of the issues that we will be tackling in this & subsequent articles are:-Creating one way incoming links to your site.-The identification of resources to link.-Evaluation of the resources identified.-How to approach o. . .

Why SEO Is Like Exercise

Search engine optimization is usually misunderstood by most people outside of the industry (and unfortunately, misunderstood by quite a few people in the industry as well). One of the biggest assumptions people make is that SEO works just like any other form of advertising - once you pay for it, it's there. That's not the case. Often times it can take six months or more to show results in the f. . .

Website Promotion- Valuable Tips To Promote A Website

Website promotion is the basic requirement to attract more visitors to a particular website. Website promotion helps you to promote your website on Internet. Some fundamentals to promote a site are search engine optimization, search engine submission, or content development. With the help of these three techniques you can easily attract higher search engine traffic to a site. Search engines pla. . .

LSI and Search Engines

LSI and search enginesNow, what do we gain through the use of this LSI technology?To answer briefly, we can say that with LSI, search engines took a step forward to give us an ideal search result. Now you would ask - what is an ideal search result? Then, answer this! What do you look for when you type in a keyword or a context in Google’s search text box?With the number of Web pages increasing . . .

So You Want Your Site To Be Number 1

You have products or services you want to sell? You want to use the internet as your main publicity vehicle? So you want a website? You want to sit atop the rankings for the search engines? You want loads of visitors to your site? You want a high conversion rate from visitors to paying customers? We are all in that situation and it is possible to achieve all of these wants by following a few si. . .

How to Use Web Directories to Boost Traffic to Your Site

You just got your website online. Everything is setup and you're ready to go. Excitement is high and the time has come to open your virtual doors to the millions and millions of Internet users around the globe. You put out the cyber welcome mat and declare your site ready for action. But, instead of sitting and watching the users trample over one another to get to your site, you see little to n. . .

Misconceptions About Search Engine Optimization

Picture this scene, an adolescent boy walks into a barber shop and says to the barber, “Don’t touch me, I’m only here because my mom forced me.” Search engine optimizers are sometimes put into the position of the barber. They are knowledgeable and willing to work on their client’s site, but the client doesn’t want any modifications done to the text that is visible on her web pages. This kind of. . .

Search Engine Promotion - - - Be Sure To Go Overseas!

They call it the World Wide Net, so why just concentrate your firm’s search engine submissions on U.S. search engines?The main reason to get your real estate website listed on the foreign websites is: Good foreign search engine rankings will generate new clients! This is especially true if your firm is located in a major metropolitan area. Here is some of the actual business created directly fr. . .

Link Baiting Idea

One of the best and the far most the effective way to gain links to your website or blogs is link baiting idea. What do you mean by Link Baiting?This is a new idea born among webmasters to gain popularity for their blogs/web page. As you all know getting attention is an old trick, weather in real life or online. Politician uses this often to stay in limelight. This same rule applies to link bai. . .

Website Promotion: Now and Then, 7 Elemental steps to a B...

Most web sites are considered as dead. They are buried among the millions of other unvisited web sites. Website promotion is a specialist service that many companies are failing to address, with the end result that no matter how good their websites are, visitors are still slow and that makes them fail to generate a worthwhile income. With a good website promotion, It is certain to boost your sa. . .

One Way Linking Campaigns II

We have been discussing trips & tricks to generate one way incoming links into your site. To read the first part of this article read one way incoming links generation.Then there is a way to generate links with the content that you have not as yet created. For this contact the established authorities (writers, publishers ) in your domain area & let them know that you are available as a resourc. . .

Types Of Keywords

Keyword can be classified into three categories : -Single word Keyword -Multiple word Keyword -Keywords based on Theme Keyword(s) are basic raw material used in Search Engine Optimization (SEO). Keyword selection must be done using Keyword Research where we use special tools to find out a list of Keywords (search terms) searched by targeted audience, recently. Keyword can be single word, two o. . .

Keyword Targeting Strategy In Your Site

Once the keywords have been decided for the site one has to come up with a strategy to target those keywords across the site. Here is a primer on that.Keywords Targeting Strategy for Keyword of Single word:Keyword of Single word is useful to attract general audience and helps in getting high rank ,if the web site is new. Keywords Targeting Strategy for Keyword of Single word is that they should. . .

Press Release Primer

Press releases have the potential  to create incredible exposure. Looking beyond the linking benefits, a well written press release may land you in newspapers, TV, and radio.  I write quick content daily  for websites.  When a good subject doesn't come to mind, I turn to a news search engine for inspiration.  Quite often the top results are press releases or  . . .

Keywords Finalization Methodology

To arrive at the set of keywords that:Describe business correctly (are relevant) Attract traffic (are popular & are searched for) Have less competition (are relatively un-optimized for ) Steps Step I:Lets start by saying that the for the keyword finalization of a web site the first step is to device the theme of the web site. The keywords then should be generated which are in sync with the them. . .

Types of Links

Internal Linking – An introductionThe web as they call it is a mesh of links. The wired world is now being counted for what it is. A Network. The more your pages are wired or integrated into the overall web linking architecture, the better it is from search engine ranking point of view. Google specially thrives on crawling on links. Its pagerank is a measure of this.We will, in this article, me. . .

9 Ways To Drive Targeted Traffic To Your Website

Every online business needs targeted traffic – whether it is selling a product, service, affiliate marketing site or Google Adsense site. An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He/ she may have the necessary drive, diligence, passion and perseverance to be able to understand how the system works. He/ she may . . .

Ethical Search Engine Optimisation Services: Are You Sele...

Selecting keywords to drive website traffic to your site is a very crucial point in search engine optimisation. Many people believe selecting keywords with the most searches will get them the desired ranks and traffic they wish to have. Unless you already have a well established website within the search engine ranks, selecting keywords with a high number of searches should be avoided. These so. . .

Search Engine Optimisation: SEO Start Up, Landing your Fi...

Starting a search engine optimisation business from scratch can be an extremely overwhelming and daunting task, especially if it is your first time. Establishing contacts and connections can also be extremely time consuming if you have no prior marketing and sales knowledge.Below is a useful guide to help you get your first clients and to get your SEO / SEM business off the ground. Before I beg. . .

Search Engine Optimisation: Why Not a Flash Website?

Yeah why not! They look good and can be very creative with a lot of visual effects. But the truth is they are not very search engine friendly. For those who have just spent a lot of bucks on creating a flash masterpiece, no need to panic, there are a few ways to help improve your website’s search engine visibility.To give you a quick rundown as to why flash websites are not favoured by search e. . .

A Blog Is The Best Tool To Boost The Page Rank Of The Site

A blog is the best means to enhance the site’s page rank. It has many valid reasons. Those reasons seem to be the basic ones but generally we ignore those points. The very first cause of the enhancement of the sites Pagerank is that a blog can easily be added to an existing website. Many off-the-shelf blogging tools can be imported directly to your site. These tools can be easily modified accor. . .

The Basics of Enterprise Document Management

“The only constant in life is change.”“Nothing in life is free.”“The only things certain in this world are death and taxes.”-Adages we will hear in excess of 1,000 times in our livesEach of these adages is true, as we all know – but, especially in the context of enterprise document management, no matter how hard anyone might try to argue otherwise. In fact, we can create and add one more aphori. . .

Make Your Articles Work Harder For You

You probably already know how effective article marketing can be to drive traffic to your site and to improve your search engine rankings. You spend some time each month or even each week to write and submit articles. Now you can make them work even harder for you by reusing them. Here are a few ideas to get you started. Start out by combining several related articles into a free report. You ca. . .

How To Start Your Online Business In A Matter Of Few Minu...

Would you like to rake in $10,466 per month without having your own products? If you would like to then read on…1. So What Is It?It is called affiliate marketing. It, as a matter of fact, is one of the easiest and fastest ways to start your online business and rake in thousands of dollars every month.2. What’s Affiliate Marketing?Affiliate marketing simply to say is promoting other people’s pro. . .

SEO- a Part Of Internet Marketing Strategy

SEO is not the be all and end all - it is just one part of your Internet Marketing strategy. According to Brand Week Online Magazine: "Search engine positioning may be just one part of an online marketing strategy,but it is the fundamental part. It's the baseline."It is found that Search Engine Effectiveness report on the brand lift from textual paid search results, found that high search engin. . .

3 Easy Steps to Improve the Search Engine Ranking of Your...

SEO or Search Engine Optimization is a buzzword that is around for a long time. There are as many misconceptions about SEO as there are webmasters. Some webmasters are afraid of SEO, thinking it is too complex and not worth the effort. Others believe that SEO will get your website banned from the search engines and there are the few that actively practice SEO.Fact #1: SEO can be complex if you . . .

Create a Blog To Drive Traffic To Your WebSite

Blogs (short for web logs) are not only free and easy to create, but they can be awesome traffic generating tools if you use and promote them properly.If you haven't learned by now, the key to building free search engine traffic is to get as many related, high-quality sites to point back to yours. Search engines like Google take this into great consideration when ranking your website.You can c. . .

How To Effectively Use Link Popularity To Improve Your Se...

One of the criteria for website popularity and enhanced website search engine ranking is the quantity and quality of incoming links to your website. Links leading to your site from other sites - incoming links - are an important factor affecting how well your site ranks in the search engines. It's important to know how many incoming links your site has, how they break down by page rank (PR), a. . .

Pay Per Click Optimisation: Pay Per Click Vs Natural List...

So which is the better option, pay per click listings or working towards strong natural listings? This answer depends on you and what you want to achieve in the long run. From my point of view, I would look at using both methods of optimisation with a technique that changes as time progresses. Let me explain…For those who are not quiet sure what pay per click listings are, they are the listings. . .

Get More Visitors To Your Website

Create A Mailing ListI listed this first because creating a mailing list or newsletter is probably the single most important thing you can do for your website. If you are going to go through all the work to get visitors to your site, why not turn them into repeat visitors. Generating traffic is very important, but creating a mailing list is critical if you want to keep your visitors. An auto re. . .

Ethical Search Engine Optimisation Services: Are You Unin...

Many people who have websites are not totally up to date with what is considered to be search engine spamming. Having worked on search engine optimisation for a few clients, I have come across websites that are using spam techniques to help elevate search engine rankings. When I confronted clients about this, they honestly did not know they were using a form of spam nor did they realise the con. . .

Opt-in Emails Are Better

Buzzwords and other terminology relating to the internet arebeing churned out constantly. However, they rarely meananything new and normally refer to terms used prior to theinternet age. Opt-in emails are one example.Email marketing is little more than traditional directmailing. The format has changed but the principle remainsthe same: send out a lot of ads to a lot of people andhope for some. . .

How To Be Seen By Search Engines

You've finished your website, and it's beautiful. You ensured it would be content rich; you have a plan to maintain fresh content, whether it's through blogs or rotating content. You hired a professional writer to ensure that your content was keyword optimized for the search engines, to raise its rank. You've even paid attention to tags and how they are focused on your web page, and image descr. . .

Search Engine Optimisation - Why You Need It

E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.Search Engine Optimization or SEO is a term wi. . .

How To Succeed With Banner Ads!

Is Banner Advertising still effective? YES: But you need traffic to get traffic from banner ads!A trick is to try banner campaigns in combination with a pop-under campaign. Send cheap traffic to a web page with original content and some banners from 2-4 free banner exchanges.On average, banners receive a click trough rate of 0.2% - 0.6%, but some banner ads receive a CTR of up to 3%. It’s up to. . .

Your Key To High Search Engine Placement: Links

One thing has become abundantly clear in today's Internet: you need to place well in the search engines if you want to succeed with your online business. Every search engine ranks pages based on slightly different criteria, but one that is consistently critical is the number of incoming links lead to your page.Google especially focused its original algorithms on these links. Their idea was that. . .

Text Links And Page Rank

There are literally billions of web pages out there. Everything you can imagine, businesses selling all sorts of goods and services, information for free and for sale. Saying that the internet is a phenomenon is not doing it justice. The internet has, in fact, changed everything. It may sound cliché, but there has arguably never been an invention in the history of humankind that has such a majo. . .

Why Your Website Needs Inbound Links

Most web-savvy people quickly learn why they need "links" from other sites pointing at theirs. Your inbound links are one of the most important ways of getting yourself known in your field, generating traffic to your website, and influencing the search engines to notice your site."Traffic" is what linking is all about. Without traffic your website is useless as a tool for selling your products . . .